SerbinCommunications

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WebMD

All About the Flu

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Artist Name

"All About the Flu" One of about 20 Infographics I've done for WebMD this year. Topics have ranged from tick bites to clogged sweat glands. Check out the whole Infographic Portfolio here: https://issuu.com/grahamstudios/docs/graham-infographics

WebMD

AMI #28

Page 34

medical animation of Finally, I had a day to compile a new motion graphics and animation Showreel. It was interesting to look back at all the diverse projects and clients. On the motion graphics side, there were new takes on character animation. As for 3D, clearly, the highlight of the year was the challenging Invisalign project. Have a look and enjoy!
medical illustration of An editorial image of a glucose meter sampling a blood droplet for insulin testing.
medical illustration of From a series of illustrations depicting Zika virus specimen collection and shipping instructions.
medical animation of 3D model, texturing and animation created in Maya for Invisalign sales campaign.
medical illustration of This presentation comp was created for a cancer drug, an EGFR inhibitor that interrupts signaling through the epidermal growth factor in receptor target cells.  

The time frame was short, but we were able to cast and costume the actors, shoot and composit the image in a little over 2 weeks – including several rounds of revisions.
medical animation of This animation won the 2014 Rx Club Award of Excellence for Educational Animation.  Created for GA Communications, it is one of several videos demonstrating the mechanism of action (MOA) and patient education information for Kuvan, a treatment for lowering blood Phe levels for those afflicted with PKU (phenylketonuria).
medical animation of An animation of the fill and void cycle in patients with OAB (Overactive Bladder) with Insert images of Norepinephrine stimulation and inhibition of the Hypogastric Nerve
medical illustration of
medical animation of Proof of concept test animation for client.
medical animation of This video shows how this self administering insulin delivery device works.  It is notable in that it is a completely mechanical device with no electronic components.
medical animation of This video, part of a series created for GA Communications, demonstrates the preparation and administering of Kuvan powder for children in the treatment of PKU.
medical animation of This animation of a living chromosome was created as a collaboration between CBS Digital and Graham Studios.
medical animation of A brief 3D animation of an Actonel box opening and pill settling on calendar to demonstrate the once a month dosage.  This animation from a few years ago never did too much for me. I think because it never had a soundtrack, never had a compelling story to tell.  When a music track and a tagline were added - it came to life!
medical illustration of Winner of the 2013 Rx Club Award of Excellence for Print/Medical Devices for Miller Catheter commissioned by GA Communications.
medical illustration of The mechanism of action (MOA) of breast cancer drug Neulasta which stimulates neutrophil amplification and accelerates neutrophil release into circulation.
medical illustration of Part of a TV spot for Embrel featuring Phil Mikelson.  It was used as background art in a doctor's office.
medical illustration of External anatomy of the heart
medical illustration of Internal anatomy of the kidney showing inflow and outflow of blood with inset of Nephron Anatomy.
medical illustration of Part of a series of textbook illustrations depicting the stages of childbirth.
medical illustration of Concept art for a drug that helps to locate vaginal lesions
medical illustration of The client's product is added to an IV drip.
medical illustration of Part of a series of patient education images describing how to load and administer Aranesp injections in the home
medical illustration of Peeling off a protective film so that the device can be adhered to the skin
medical illustration of The E-Z Fill enables users refill the V-Go self injectable insulin device.  This was one of 15 patient education illustrations describing its use.
medical illustration of Determine Test Strips are used by the World Health Organization and the Center for Disease Control to test blood for the presence of HIV.
medical illustration of Velocity port by Allergan
medical illustration of Part of a series on illustrations on tooth decay and gum disease.
medical illustration of Illustration of mitochondria for Dupont's Velista fungicide technical bulletin.
medical illustration of Illustration of a plant and animal cell for a feel learning module.
medical illustration of Internal view of the eye showing macular edema.
medical illustration of Key art for
medical illustration of Xyotax accumulates preferentially in tumor tissue due to enhanced permeability and retention effect.
medical illustration of Impress your friends by tattooing this this anatomically correct heart penetrated by a scalpel on your favorite body part.
medical illustration of Concept art illustrating how a drug lowers insulin levels.
medical illustration of Updating
medical illustration of Illustration of the Portal System with a chirrhotic liver for Lucassin a part of the white paper,
medical illustration of Illustrating lactoferrin's ability to bind to iron and inhibit bacterial growth.
medical illustration of Icons created for various Pharma clients.
medical illustration of An info graphic depicting the spiral of Cystic Fibrosis lung disease leading to respiratory failure.
medical illustration of Part of a series of patient education leaflets for the Nemours Foundation.
medical illustration of Part of a series of illustrations for the McGraw-Hill Human Development text book.
medical illustration of Concept art for Locating Vaginal Lesions.
medical illustration of Anatomy of the Ear for the Web
medical illustration of TNF Mode of Action (MOA).
medical illustration of Anatomy of terminal bronchi and alveoli.
medical illustration of The effects of Pulmonary Capillary Wedge Pressure (PCWP) on the alveoli.
medical illustration of Graphic of Mode of Action (MOA) of vitamin D analog.
medical illustration of Advertising / Marketing, Editorial, Education, Patient Education, Web, Anatomy, General Medicine, Neuroscience, Neurosurgery

Profile

Give me your scribbled cocktail napkins, your pencil sketches, your fabulous ideas and I will transform them into comps, final art and animations that will bring it to life. I enjoy, and am very good at, taking a complex pharmaceutical or technical process and rendering it in a clean and understandable graphic style. I work in Photoshop – Illustrator – After Effects – Maya. My clients have found that an animation using After Effects for art created in Illustrator and Photoshop is a very viable alternative to full 3D animation. It is faster, economical, easier to make changes and offers graphic possibilities that set it apart from other animation approaches. Check out my Rx Club Award of Excellence winning animation below.

Style/Techniques

Animation, Collage, Information Graphics, Line with Color, Photography, 3D, Video, Live Action Video

Subject/Specialties

Allergy / Immunology, Anatomy, Biology, Biotechnology, Botany, Cardiac Surgery / Cardiology, Cell biology / Histology, Dentistry, Dermatology, Disease Management, Emergency Medicine, Endocrinology / Metabolic, General Medicine, General Surgery, Genetics, Maternal / Child, Medical Devices, Molecular Biology, Natural Science / Nature, Neuroscience, Neurosurgery, Obstetrics / Gynecology, Ophthalmology, Pediatrics, Pharmacology, Physical Therapy, Reproductive Biology, Respiratory, Urology, Injuries, Oncology, Mechanism of Action (MOA)