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Cognition Studio, Inc.

Acalabrutinib MOA: A Novel Btk Inhibitor 

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Genetic Fitness

Next medical animation of Using mRNA as a drug, Moderna developed a personalized cancer vaccine (PCV) technology that could rapidly create one medicine for one patient. Cognition created an animation of Moderna’s PCV manufacture and MOA. By including voiceovers from Moderna subject matter experts and crafting a bright, friendly aesthetic, the animation is approachable, but does not shy away from explaining the science. Assets were created in Adobe Illustrator and animated in Adobe After Effects.

Moderna Personalized Cancer Vaccine Overview

Cognition covered all facets of ideation, development, and finessing of Acerta’s booth, materials, an interactive clinical trial experience, and MOA pre-clinical animation. Encased within a 12’ scale model of the monolith from Stanley Kubrick’s cult classic 2001: A Space Odyssey, the animation intended to transport the viewer through an immersive story environment of the ACP-196 MOA for the treatment of B-cell malignancies.

Keywords: Animation, 3D, Advertising / Marketing, Interactive, Allergy / Immunology, Biotechnology, Cell biology / Histology, Oncology, Mechanism of Action (MOA), Pathology

Acerta Pharma