Cognition created this stylized representation of a B cell and antigen for Adaptive Biotechnologies to use in a Mail Chimp marketing campaign and Twitter posts. The campaign centered around Adaptive’s ability to sequence B cell receptors, giving insight into an individual’s immune response. The illustration needed to be friendly and inviting while still being representative enough to the audience. Created in Cinema 4D and Adobe Photoshop.
Keywords: Cartoon, 3D, Advertising / Marketing, Editorial, Education, Allergy / Immunology, Biology, Biotechnology, Cell biology / Histology, Molecular Biology