Estee Lauder is among many cosmetics companies developing bioactive cosmetics, using many naturally-occurring botanical ingredients. We explored the activity of five of those ingredients in this video. The stylistic intent was to bring an elegant look to the project while respecting the underlying science.
Keywords: Advertising / Marketing, Editorial, Stock, Web, Product Demonstration, Mobile, Alternative Medicine, Biotechnology, Dermatology, Mechanism of Action (MOA)
© David Bolinsky