AXS Studio

CGRP in Migraine Hologram Medical Animation 

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Immuno-oncology Arcade Experience

medical illustration of This concise animation was designed to loop on a holographic display (hologram) in a pharmaceutical congress exhibit. It functions as an educational booth attraction, alongside a full-length migraine disease awareness medical animation and interactive
Next medical illustration of A true first in medical communications, we created this immersive mixed reality (MR) experience to offer HCPs a new perspective on cardio-renal science and its impact on patients. Mixed reality combines live video with virtual reality (VR) to blend the real and digital worlds. We brought to life a mural of MiRA (mixed-reality avatar) for a one-on-one conversation with booth visitors at American Society of Nephrology (ASN).

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This concise animation was designed to loop on a holographic display (hologram) in a pharmaceutical congress exhibit. It functions as an educational booth attraction, alongside a full-length migraine disease awareness medical animation and interactive "MiBrain" photobooth that also explore the role of the CGRP molecule in migraine pathophysiology. Visitors were drawn to the bright 3D brain and CGRP-receptor complex that appear to float before them in the exhibit space.

Keywords: Animation, 3D, Multimedia, Technology, Professional Education, Anatomy, Molecular Biology, Neuroscience, Pharmacology, Pathology

AXS Studio